Meta Just Made Managing Multiple Profiles Way Easier in Business Suite
Meta’s rolling out a cool update for Meta Business Suite—yeah, you might know it as “Creator Studio” or “Business Manager.” This update is about to make life a bit simpler for anyone juggling multiple profiles. You can now connect up to 10 profiles to your Business Suite account, which means no more logging in and out like a mad person just to manage your Facebook and IG presence.
Let’s break it down: previously, you could only add multiple business Pages under one business portfolio in Business Suite. But now, Meta’s letting you add different profiles—those other accounts you might use or have access to—that have their own access privileges for various Pages. So, if you’re running several Facebook and IG Pages from alternate user profiles, this update is going to be a game-changer for you. You’ll be able to easily switch between them and manage different sets of businesses without the hassle.
Now, it does make you wonder—why did Meta feel the need to add this feature? It kind of suggests there are a lot of people out there with multiple profiles, and that could be bumping up Meta’s user numbers. But hey, that’s a whole other story. The important thing is, this update lets you manage multiple business and creator Pages in one spot, just by switching between the connected profiles.
Sure, this might not be a game-changer for everyone. It’s probably aimed at those of us who actually do manage multiple Pages from different profiles. So if that’s you, congrats—you’ve just got another tool to make your Facebook and IG empire a little easier to handle.
Or, you know, to manage your secret engagement farm. No judgment.
Hey there I’m Kylie Simao, owner of a boutique social media marketing agency dedicated to helping new, local and small businesses who want to promote themselves online using social media.